The Red Pill Executive

Pick the lock on The Red Pill vault

Get the operational improvement and effectiveness that 20 years from now will be the new standard

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    The Red Pill Executive Workbook


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    “This is your last chance. You take the blue pill—the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill—you stay in Wonderland and I show you how deep the rabbit-hole goes.” - - Morpheus, The Matrix, 1999.

    What can you learn about business operations from 20-year old pop culture phenomena like The Matrix, or Pulp Fiction or Jaws? Get ready for a Netflix weekend binge because when mixed with hard science, there is serious transformational potential for those who take the Red Pill.

    Big thinkers like Dr. Daniel Kahneman, Oren Klaff, and Simon Sinek have explained how biology prevents even seasoned executives from achieving their greatest potential. They are so good at working within their operational world, they become virtually blind to the one thing that controls everything they do: Culture.

    The Red Pill Executive is not a typical business book. Using pop culture to unlock your brain and free your mind, Tony, Bryan, and Jeff unpack their discovery from the operator’s perspective, at the epicenter of operations, technology, and transformation— projects. Uncover the role of culture in performance and effectiveness and pick the lock on the Red Pill vault to get operational improvement and effectiveness—in 20 years that will be the new standard.

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The Red Pill Executive Media Kit Cover